What is Twitter?

in marketing, social networks, twitter

So you have heard all the press about Twitter right?   But you don't know what Twitter is or why should care?

Twitter is a web application that allows you to network with your customers, or friends, by posting short messages (limited to 140 characters).   It is different to sending email in that your messages can be publically available to all those that search twitter. 

People who are interested in what you have to say can follow you on Twitter.   Depending on whether they use the Twitter website or a special Twitter client on the computer or mobile phone, they can receive your short messages as a way to be updated on what you are up to or with any new announcement that you wish to make.

So why is this important?

If you have something interesting to say on Twitter, people can follow you to stay up to date.   Whether it is product announcements, news of interest or just general chat, it is a great way to keep your customers informed or even simply stay in touch with them.

Twitter is a great way to ask you customers for feedback on what you are doing.  They can provide that feedback in an instant, whilst the 140 character limit ensures their feedback is succinct and to the point.

Want to integrate Twitter into your website?

You can integrate your Twitter account into your website in a number of ways.   Providing customers the opportunity to "Tweat" about your latest announcement to all their followers is a great way to generate publicity and increase your sites visibility.

Contact us today about how you can expand your reach by integrating Twitter into your site.