Xtralength

Xtralength is a online ecommerce site specialising in jeans and trousers for the extra tall women who struggle to find jeans in the normal retail outlets.

Hall of Fame Sports Memorabilia

Hall of Fame Sports Memorabilia online Ecommerce site.

Littleaid

Specialists for First Aid courses and products for infants and children.

Oxygym

Local gym open 24 hours, 7 days per week.
26 Feb

So what's your goal for your website?

Posted by kent in design, goals

Do you have a goal for your website in mind?   Yes, we know you want to attract lot's of customers and yes, we know, you want to make a lot of money.  But how?   How do you attract those customers and get them to buy? 

It has become increasingly clear that the ones who are success with great website designs (both graphically and in regards to content) have a unique value proposition and have a specific target audience in mind.   By being unique, fresh and clear on their message they quickly rise to the top of that ever valuable Google search.

So what is your goal?

Some years ago I came across an interesting story... although I cannot recollect where.  If I could I should cite the author here as it is not my original story.

23 Feb

Advice from just one person?

Posted by kent in content, design, expertise

In the infinite supply of expertise on the web, it would not make any sense to just take advice from one organisation about how to do things. 

Before you embark on getting your business online, talk to some similar businesses in your area and find out how they do it.   Google for local experts in web design, like us, they will have many tips and hints on their website and in their marketing material about how to build a fantastic and profitable website.   We personally love Ben Hunt's advice over at http://www.webdesignfromscratch.com/articles-and-tutorials/.

Personally, I strongly advise to sticking with the basics.   Your goal has to be how to I clearly articulate what I am offering and how can I quickly get that message across.